Categories Press Release

B: kind launches SS14 collection!

B: kind launches SS14 collection!

Soak Up the Sun with Flirty Dresses, Vibrant tops, newly launched Indigo, Colored and Print Denims…

B: kind launched the SS14 collection with a wide range of top wear. Added to the lines for the fist time is an extensive range of dresses, indigo denims, printed and colored denims and a lot more. The color palate is fun and vibrant and prints inspired from Abstract art, Graphics, Spray paint are seen across the entire range.

T-shirts with graphic prints and spray paint prints are designed for casual summer days. Denim Collection includes plain, printed and studded denim tops in summery lightweight denim. The excitement continues with indigo inspired tops in floral, animal prints, geometric, polka, abstract and checks.

Collection also sees the use of Ombre hues of sunset and other nature inspired hues in shirts and tops. Tropical prints are all about tropical flowers, birds and animal and other things from nature.

The stripy range is sure to bring out the best in you and with horizontal and vertical stripes placed perfectly on tops, dresses and pants.  Take your pick from black and white or colored summer stripes.

The collection is sure to be most trendy and affordably priced starting at Rs.549/- to Rs.1599/-

Commenting on the new collection, Vidhi Shah, Creative Director and Founder B:kind said, “We have had a very positive response to B:kind’s top wear collection in the last two years and we are truly excited to expand our product line to other trendy clothing like dresses, jumpsuits, skinny and printed pants and more”

Dive into color with B: kind’s fun and colorful SS14 collection!

About B:kind

Looking for a fashion forward wardrobe without breaking the bank? Vidhi Shah, designer b:kind has the answer to your fashion woes. After her Masters in Fashion Communication and Marketing from Instituto Europeo Designo, Milan, Italy, Vidhi launched her own line of clothing called b:kind. b:kind has been conceived with a vision to provide practical everyday clothing with a keen eye on fashion at the same time providing quality and value.

Since its inception in the year 2011, B:kind has grown leaps and bounds. It started with a presence in 60 stores across India and today it is available is over 300 MBO’s pan India. The brand is also exported to over 100 stores in the UAE.

B:kind is also available online on some popular portals like jabong.com, snapdeal among the other portals




Lisha B.

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Lisha B.

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